Tire & Wheel B2B Marketplaces & Distributors
American Tire Distributors (ATD) vs. Fitzy for Tire & Wheel Shops
One of the largest independent tire distributors in the US, operating 115+ distribution centers serving roughly 80,000 customers since 1935.
| Capability | Fitzy | American Tire Distributors (ATD) |
|---|---|---|
| Consumer-facing storefront your customers can shop on | Yes | No — a B2B ordering channel for shops, not an end-customer storefront |
| Guaranteed bolt pattern / offset / load rating fitment for shoppers | Yes, automated | Varies — often relies on the shop's own staff knowledge |
| Multi-supplier price & inventory comparison in one place | Yes, 75+ suppliers | Typically limited to that distributor's own catalog |
| Built-in consumer financing at checkout | Yes (Affirm/Snap) | Not typically offered to end customers |
| Requires an existing wholesale credit account | No | Usually yes |
Common Questions
Is American Tire Distributors (ATD) the same kind of platform as Fitzy?
Not quite. American Tire Distributors (ATD) is a B2B ordering/distribution channel that connects shops to wholesale inventory — it's not designed to be the consumer-facing storefront your customers shop directly on with guaranteed fitment.
Can I use American Tire Distributors (ATD) for sourcing and Fitzy for selling?
Many shops do exactly that — a distributor relationship like American Tire Distributors (ATD) for sourcing, and Fitzy as the customer-facing storefront with fitment, checkout, and financing layered on top.
Do I need a wholesale account to start with Fitzy?
No. Fitzy gives you access to a $100M+ combined live inventory pool from 75+ suppliers without needing to individually apply for wholesale credit lines first.
What happens if American Tire Distributors (ATD) can't fill an order?
Fitzy routes each order to whichever supplier in its network has it in stock, rather than being limited to a single distributor's catalog.